I can think of a few ways to spend 1200 bucks that doesn't involve computers and a few whats that does. Neither of these include spending that kind of money just on a case.
Then again the chassis does look pretty good
Check out the gallery section for photos, and the rest of the site for more info.
Sure theres lots of cool features to it, but to buy a case for $1200 and its not even unique I could do some really amazing desk or case builds with that sort of a budget.