Interview with Nvidia CEO

"Q: What is Nvidia’s plan for the chipset business this year? Is the company thinking about entering the Intel-platform market?

A: Despite our strong product portfolio, we have still claimed only a limited share of 3-4% in the chipset sector. However, with the performance of the nForce chipsets being recognized by more and more customers, we expected to take up 50-60% of the AMD-platform market by the end of 2003.

We are not considering entering the Intel-platform market at present, as chipsets and processors are only part of the components in PCs. We believe in the future PC users will care more and more about applications, instead of whether the PC is built with Intel or AMD platforms. Also, the profit margin of chipsets is already small, so companies will not be able to gain much profit if they have to pay Intel the US$5 licensing fee. Silicon Integrated Systems (SiS) is the best example."
They could always pull a VIA, so far it would appear that they have gotten away with it too. Then again VIA have been rather quiet these past few months. hummmm

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